Tuesday, August 19, 2014

Lana Lobell Catalog - Spring and Summer Fashion Sonata

The last post from this catalog went into a Blogger black hole so I'll repeat what we know and show you some more of these incredibly cool outfits, including designed from Jonathan Logan
 The founder, Boris Leavitt started the catalog to showcase his dress shop and named it after his daughter.  She went on to own horse farms and he was a wealthy art collector. This is undated, but the post mark was last used in 1954.  


















Tuesday, August 12, 2014

Rooter Caps, Soccer Hose, Soft Ball Slacks, Tank Suits! More from Athletic Goods Catalog 1935

This is the last of these, but hardly the least. Why didn't Cadet Caps catch on?




(a repost from Feb, 2009)

Monday, August 11, 2014

Athletic Goods 1935 Supply Catalog - Pep Squad and Cheerleaders!

I don't think those slim skirts allowed for much jumping around, but don't the men look dashing? It's because they had "Pep Trousers"!
What made a sweater a "Shaker Sweater? And what was a Melton Jacket?



(a repost from Feb, 2009)

Sunday, August 10, 2014

Athletic Goods 1935 Supply Catalog - Vintage Football!

From Lowe & Campbell Athletic Goods Co. out of Kansas. This is a wonderful look back, even for us who don't know one end of a football from the other. But stick around...football gear wasn't all they sold.




(A repost from Feb, 2009)

Saturday, August 9, 2014

The Nightshirt Coat plus Hat and Gloves of Ocelot - Harpers Bazaar 1944

Pure Drama. What's her story?

"The nightshirt coat in citron green Juilliard wool. It has all the time-honored features-little button-down collar, four buttons on a brief front hand, full wrist-buttoned sleeves. About $90. Saks Fifth Avenue; Neiman-Marcus, Dallas. John Frederics outsize pillbox, and gloves of ocelot. Jewelry from Trabert and Hoeffer-Mauboussin. Helena Rubinstein's Red Coral lipstick and White Flame Cream Tint foundation."
(A repost from November, 2010)

Lana Lobell Catalog - Spring and Summer Fashion Sonata

This is a terrific catalog from the Lana Lobell Company. The founder, Boris Leavitt started the catalog to showcase his dress shop and named it after his daughter.  She went on to own horse farms and he was a wealthy art collector.
 This is undated, but the post mark was last used in 1954. Goodness knows it's full of fabulous fifties fashion. Enjoy...and stick around, more tomorrow! 






Tuesday, July 22, 2014

"Soon The Season of Tailors" - French Style in 1950

It's January, 1950 in France and les Bonnes Soirees magazine says you need a good tailored jacket. So many choices! But if that isn't enough we have some two-tone dresses (don't miss #422) and some designer goodies too. "Soon The Season of Tailors" is a google translation...I'm guessing one of you can do better. Please?





Tuesday, July 15, 2014

How to look fabulous in 1951 - go French!

The gal who really wanted to wow them in 1951 could get a cue from this July, 15th les Bonnes Soirees magazine. Some 'Fresh' dresses to sew and then a few separates to travel with on your holiday. But when you are back in town they let you know which designer has the gowns and accessories you need. 






Friday, July 11, 2014

1951 Spring Fashions

Wonderfulness from les Bonnes Soirees magazine, March 11, 1951. Lovely slim dresses with amazing side drapes topped with shaped swing coats. Then just a few designer ensembles and the hats to match. Profitez!






Monday, July 7, 2014

French Fashions to Sew from 1951

From the March 25, 1951 issue of les Bonnes Soirees (Good Evening) magazine, we have a selection of spring outfits that you could make. But it looks like you would have had to been very skilled, these have some serious details. But then you get to look tre belle!
 
And one for the Petites filles